Close your eyes for a moment and think about it. ελληνικό καλοκαίρι.
What comes to mind?
The blinding sunlight, the cool sea breeze, the warm sand underfoot, the tranquility of a midday in the shade of an olive tree.
Have you ever wished you could "lock" that feeling in a bottle and keep it in your space all year round?
The truth is that you can. Design and decoration have this magical power.
And...summer home decoration is the way to quickly give you the energy you need!
We are not talking about clichés and folklore representations – fishing boats, nets, and nautical helms on the wall. We are talking about the integration of ουσίας, της αύρας of the Greek summer in your home, whether it's your permanent apartment in the city, or an Airbnb accommodation that you want to stand out.
Let's share the principles and ideas to bring the freshness and tranquility of summer to your space.
1. The Base: The “Canvas” of the Greek Summer
Before we add the decorative touches, we need to create the right canvas. The feeling of summer starts with the walls and floors.
- Luminous Walls: The basis for everything is light. We choose shades of white, off-white, or very light shades of sand and stone gray. These colors maximize natural light, make the space look larger, cleaner, and create a sense of peace.
- Cool Floors: We prefer materials that are and look cool. Large, light-colored tiles, pressed cement mortar in earthy tones, or wooden floors in very light, natural shades are ideal choices.
2. The Color Palette: Shades of the Aegean
With the white canvas as a base, we add color in moderation and inspiration from nature.
- The Shades of Blue: Instead of just one blue, we play with the whole spectrum: from the soft turquoise of the sea and the blue of the sky, to the deep, dark blue of the Aegean. They are used as accents on pillows, a throw, a vase or a piece of art.
- Earth Tones: The warmth of terracotta, the hue of ochre and the soft green of olive add a sense of grounding and authenticity. They go beautifully with ceramics, textiles and small furniture.
3. The Power of Texture: Touching the Landscape
A space with a summery aura is rich in natural textures that stimulate the touch.
- Natural Fabrics: We prefer cool, light fabrics. Linen or cotton curtains that let the light through, cotton covers on the sofas, pillows made of thick fabric.
- Πλεκτά Στοιχεία: Η ψάθα, το rattan, η γιούτα και το σχοινί είναι υλικά συνώνυμα του καλοκαιριού. Μπορούν να ενσωματωθούν σε χαλιά, καλάθια αποθήκευσης, φωτιστικά οροφής ή σε λεπτομέρειες επίπλων.
- Raw Wood: A coffee table made of natural, raw wood, a branch washed up by the sea as a decoration, or shelves made of light-colored wood add warmth and organic beauty.
4. Decorative Details: The Soul of the Space
Success lies in the beginning “less is more”.
We choose a few, good objects that tell a story.
- Handmade Ceramics: A couple of handmade clay vases or plates, in earthy or blue tones, add authenticity.
- Discreet Art: An abstract painting with the colors of the sea, a series of black and white photographs of Greek landscapes, or a simple, sculptural object.
- Touches of Green: There's no need to fill the space. An olive tree in a large terracotta pot, a small pot of basil in the kitchen, or a few eucalyptus branches in a vase are enough to bring nature inside.
Creating Atmospheres, Not Just Spaces
The true art of decoration, as we understand it at Idicon, is not simply the placement of beautiful objects in a space.
It is the deep understanding of how colors, materials, textures and light work together to create a specific atmosphere, a feeling. Our approach is to listen to the desired “aura” – whether it is the tranquility of a private residence or the welcoming freshness of a successful Airbnb, and to render it through a design that is simultaneously contemporary, timeless and authentically Greek.
You don't have to be on an island to feel the aura of the Greek summer.
With targeted decoration choices, you can transform your apartment or Airbnb into a haven of calm and freshness, enjoying the most beautiful side of Greece every day.
Θέλετε ο χώρος σας να αποπνέει την ηρεμία και την ομορφιά του ελληνικού καλοκαιριού; Επικοινωνήστε άμεσα μαζί μας για να κάνουμε την φαντασία σας, διακόσμηση που δημιουργεί ατμόσφαιρα και αφηγείται μια ιστορία.
Frequently Asked Questions (FAQ)
1. Can I achieve the aesthetics of the Greek summer with a limited budget?
Absolutely. The aura of the Greek summer is not based on expensive furniture, but on a sense of simplicity and naturalness. Start with the most efficient moves: a freshening up of the walls in a bright, white shade can transform the space. Invest in quality, natural fabrics (cotton or linen throws and pillows) and add a few, well-chosen handmade ceramics. The key is the principle of “less is more”.
2. Does this decor work in a small or dark city apartment?
Yes, and it’s perfect! The basic principles of this style – bright, light colors on the walls, simple decoration and natural materials – are exactly what a small or less bright space needs. White and sand tones reflect light, making the room look larger and more airy, while avoiding unnecessary “chatter” in the decoration creates a sense of calm and order.
3. What is the secret to avoiding clichés (e.g. “tourist” style)?
The secret is to aim for essence and not for imitation. Instead of hanging a fishing net (imitation), we prefer to use a natural jute rug that resembles rope (essence). Instead of a ship's rudder, we choose a unique piece of wood that has been washed up by the sea. We focus on authentic textures, simplicity of lines and the creation of a peaceful atmosphere. Authenticity is in the materials and feel, not in symbols.
4. Are natural materials (e.g. linen, straw) practical for an Airbnb with frequent use?
Ναι, με έξυπνες επιλογές. Για υφάσματα όπως καλύμματα καναπέδων και μαξιλαριών, μπορούμε να επιλέξουμε ανθεκτικά μείγματα βαμβακιού-λινού που πλένονται εύκολα. Υλικά όπως η ψάθα και το rattan είναι εξαιρετικά ανθεκτικά και ιδανικά για στοιχεία όπως φωτιστικά, καλάθια ή πλαίσια καθρεφτών. Για τα χαλιά, ένα χαλί από γιούτα είναι πολύ ανθεκτικό στην τριβή. Η ελαφριά φθορά του χρόνου σε αυτά τα υλικά συχνά προσθέτει στον αυθεντικό τους χαρακτήρα.
5. Why should I contact a professional for decoration and not do it myself?
While individual ideas are useful, the real art is the composition. A professional designer doesn’t just choose pretty objects, but creates a coherent scheme where colors, textures, lighting, and furniture arrangement work together harmoniously to create the desired atmosphere. For an Airbnb, a professional decor can significantly increase its value in the eyes of the guest, leading to better photos, more bookings, and a higher price, turning the cost of design into a smart investment.
